5 Comments
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George Stenitzer's avatar

Brilliant insight about how to stand out in a market by owning the customer's real problem, not just a superficial problem.

Eleanor Warnock's avatar

100%! I’m using this framework already when I think about companies

Peter Fessel's avatar

"People think it’s easy to write, so they delegate their thinking—because writing is thinking." YES! I still enjoy writing myself, without AI at first, because writing is often the process through which I think. Glad I'm not the only one.

Eleanor Warnock's avatar

You are not alone!

Where tech and politics meet.'s avatar

"I help founders and leadership teams clarify what problem they truly solve, then help them express that in a story that lines up with the product and the growth strategy." ...this, and more valuable insights. I absolutely agree - the challenge of telling the story right, so that it resonates, and focusing on the problem you solve, are essential for gaining traction, and indeed winning customers.